Product Photo Uploading Requirements of the Major Ecommerce Platforms

Product Photo Uploading requirements

Thousands of eCommerce platforms are conducting business in the world and some are the most popular product purchasing systems in the USA, Canada, China, etc. Most of the ecommerce business holders are more or less selling all types of products on these websites efficiently with a satisfactory margin. But, still, it is challenging to draw customers’ attention to the products.

Though a lot of images with good quality are being used here, many of the sellers are not getting the expected success and profit. Besides, many sellers are not aware of uploading images with high aesthetics and that’s why the eCommerce marketplaces have declared their image uploading requirements really essential for product display.

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Image Requirements for Ecommerce Product Photo

The specification of exact photo uploading requirements of ecommerce platforms has made the way of product image display easier and more lucrative for both sellers and buyers. Let’s find out the product photo display requirements of the top ecommerce stores.



It is one of the largest and most popular e-commerce stores in the USA and a lot of product images are being uploaded every day here for product displaying to attract customers. To make this photo submission process convenient, amazon has presented two types of requirements and also some disallows. Every product seller must meet the following image specifications.

Amazon Image Requirements (Technical)

Image Formats: TIFF (.tif/.tiff), JPEG (.jpeg/.jpg), GIF (.gif), and PNG (.png)
Image Pixel Dimensions: At least 1000 or larger in either height or width preferred.
Color Mode: sRGB or CMYK
File Names: Must consist of the product identifier(Amazon ASIN, 13-digit ISBN, EAN, JAN, or UPC)
Appropriate file extension: B000123456.jpg or 0237425673485.tif
Warning: Spaces, dashes, or additional characters in the filename will prevent your image from going online.

Amazon Standards for Product Images

Allowed Disallowed
Images must be the cover art or a professional photograph of the product being sold. Drawings or illustrations of the product
Images must be in focus, professionally lit, and photographed or scanned, with realistic color, and smooth edges. Images must not contain gratuitous or confusing additional objects.
Books, Music, and Video/DVD images should be the front cover art and fill 100% of the image frame. Jewel cases, promotional stickers, and cellophane
All other products should fill 85% or more of the image frame. The full product must be in the frame. Additional text, graphics, or inset images.
Backgrounds must be pure white (RGB 255,255,255). Red, Green, and other glossy colors.
Cropped or close-up images, Backgrounds, and environments Pornographic and offensive materials.

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ebay-ecommerce platform

High-quality product images are key factors in selling out any product in ecommerce. But often, businessmen feel a problem with quality image uploading, and regarding the product image uploading hassle of different sizes, eBay also has fixed some requirements. They also declare some disallowance about low-quality image uploading.

eBay Standards for Product Images

Allowed Disallowed
Minimum and maximum mage sizes and formats- 500×500 pixels and 9000×9000 pixels (height and width). Except for white and light gray, other image background like black, red, yellow, etc. is disallowed.
Zoom-in functionality image size- between 800-1600 pixels. Copyright mark, watermark, reflections, and hot spots.
Supported formats- Jpeg, Png, Tiff, Bmp, Gif, Any text that is not part of the product or box.
The number of images for each product- 12 for non-motors products maximum and 24 for motors products. Graffiti, promotional text, information about the warranty, shipping options, item conditions, bar codes, seller names or logos, and so on.
Images must look realistic in colors, sizes, etc. Primary images with boxes are not allowed.
Image background must be solid white or light gray. Do not use placeholder images.
Product image should cover 80%-90% of the frame. Nudity is strictly prohibited.
Secondary images can include different angles of the product. Do not scale up image sizes and do not add thumbnails.
Multi-product images that contain multiple images of the same product. Don’t use borders or frames in your images.
Human body parts are acceptable, but only in images that show body-wear products such as clothing, jewelry, and wearable electronics.



This is a China-based ecommerce platform. It is now continuing business in many other countries in the world with its multi-lingual websites. People are selling hundreds of popular products daily there with great satisfaction and making a profit. But, many businessmen still feel problems while uploading product photos whether knowingly or unknowingly. Sometimes, even they are not getting proper image uploading instructions. So, here we are sharing a product photo uploading guide for Alibaba eCommerce Company.

Alibaba Product Photo Uploading Requirements

Max Size 3 MB
Formats Jpeg, Jpg, Png, Gif
Dimension Max 1000 x 1000 Pixels
Number of Images 4 Photos in the Banner, Gold Supplier can add 15 pictures at most
Photo name Must be in English, Chinese, or Numbers



It is another well-known ecommerce platform worldwide. A lot of businessmen are selling products regularly with a handsome margin. But regarding product image uploading, there are also some restrictions for better business. Recently Walmart has changed image size and resolution measurement for the best product display. Here we have attached a table for your understanding.

Walmart Standards for Product Images

Image Type Previous New
Listings with zoom capability Square (1:1), 2000 X 2000 Pixels Portrait (4:3), 1500 X 2000 Pixels
Listings without zoom capability Square (1:1), 500 X 500 Pixels Portrait (4:3), 600 X 800 Pixels
Swatches Square (1:1), 100 X 100 Pixels No Change- Square (1:1), 100 X 100 Pixels

This content will help you understand the product photo uploading requirements of the major eCommerce marketplace. It will reduce your product photo uploading hassle and you can be more perfect than before.

However, without high quality, only product photo uploads cannot make the desired business profit. You have to use high-end product images. If you can create top-notch images of eCommerce products, it is well, but if you have tons of product images and you don’t have enough time to edit and retouch, you can contact us.

FAQs on Product Uploading Requirements

What types of product information do ecommerce platforms require when uploading products?

Ecommerce platforms typically require basic product information such as the product name, description, price, and images. They may also require additional information such as product dimensions, weight, SKU numbers, and other product attributes.

What format should product images be in for ecommerce platforms?

Product images should be in high-quality JPEG or PNG format. They should be clear and well-lit to help the product stand out.

How many product images do they require for each product?

The number of product images required may vary depending on the ecommerce platform, but generally, at least two or three images are required.

Can I upload products in bulk?

Yes, most ecommerce platforms allow you to upload products in bulk using a CSV file or other spreadsheet format.

How do I ensure that my product information is accurate and up-to-date?

It is important to regularly review and update your product information to ensure that it is accurate and up-to-date.

What are some common mistakes to avoid when uploading products to ecommerce platforms?

Common mistakes to avoid include not providing enough product information, using low-quality images, and not optimizing product titles and descriptions for search engines. Also, not updating product information is another mistake that should be avoided.