3D Modeling and Rendering: How it Impacts the Real Estate Industry

3D modeling and rendering- In real estate business

Real estate is a massive industry, isn’t it? The utilization of technology in this industry is ineluctable to make the business pay off. With continuous evolution in technology, the real estate business is also undergoing mammoth changes. 3D modeling and rendering in the field of real estate have added a phenomenon for both real estate dealers and buyers. With this technology, a real estate agent can easily identify who are just visitors and who are actual clients. This will allow him to save his precious time and invest it in other effective activities.

Builders are also trying their heart and soul to develop new marketing tactics making the buyers comfortable to buy lands as well as buildings and slash their marketing expenses. What’s facilitating their efforts is 3D modeling and rendering of their properties. With this technology, they are able to create a realistic visualization of their properties and intrigue potential clients. Clients also get the opportunity to avoid the hassles of meeting agents first to view homes. If they find the homes meeting their cravings and requirements, they can easily make contact with the proprietors and negotiate.

Impact of Construction/Building Design in 3D:

Gone are the days when paper and pencil were used to design buildings and homes. Now, new technology has emerged to facilitate and modernize design processes. Architects are consigned with the onus to come up with designs and ideas in such a way so that they stand out from the competitors. Taking advantage of 3D design, they can surely refine their design ideas as it will transform their ideas into reality. They can visualize the architectural designs including interior and exterior designs artificially with the help of 3D software. Hence, it is crucial for both architects and surveyors to have a deep understanding of both 2D and 3D designs.

3D Design is a cracking tool for architects to execute their design gigs. It will come in handy for architects to outline a building’s structure and know in advance how a building will look once engineers, builders, and masons construct the building. 3D designers or CAD designers contribute considerably when it comes to creating real estate designs virtually. The major upside of 3D design is that it provides the clients heartfelt contentment and conviction as they know this is how his property will look. By viewing this photorealistic design, they can easily make up their mind to go-ahead for the subsequent stages.

3D and Interior Design:

Interior design encompasses designing everything inside the home right from doors, furniture, indoor painting, carpet and rug placement, bedroom, drawing room, dining room, washroom, and so on. One of the conspicuous facets of 3D interior design is that it reflects photorealistic designs of the inside of the home. An interior designer is charged with the responsibility of conducting and coordinating interior design projects. He undergoes conceptual development, interacts with the stakeholders of a particular project and the management, and finally puts the ideas and thoughts into execution. From the clients’ perspective, they can visualize each and every element of their aspired homes in advance virtually to make up their minds. They can derive self-contentment before even the interior is designed realistically.

3D and Interior Design

3D and Exterior Design:

3D exterior design, on the other hand, embodies designing stuff that is outside of the home but within the premises. Exterior design, generally, incorporates outdoor painting, facade, garden, deck and patio, porch, and many more. The aesthetic of the exterior is very pivotal for the overall enhancement of real estate property. Whenever anyone enters a home, the first view that comes to his notice is outdoor. The beauty of the exterior makes a person sense whether he will get a warm welcome at home. Normally, people emphasize more on elegant interior design but the exterior design is equally crucial when it comes to the splendor of real estate. An exterior designer reflects, generates ideas, communicates with the proprietors and management, and finally enforces them with their designs. With the utilization of 3D software, he can easily get prospective photorealistic designs and carry out his realistic design projects comfortably and easily.

3D and Exterior Design

3D and Architectural Design:

Architectural design is closely connected with exterior design. When it comes to the real estate business, architectural design plays a key role for the traders to successfully run their businesses. Earlier, prior to constructing a building, the only tool to draw building design was paper and pen. The architects and designers prepared blueprints of buildings by sketching on paper with a pen that didn’t reflect the real image of the building. And to portray the project, there was no other option but to build a physical model. But with the introduction of 3D, architectural design has seen new heights as the 3D design has made it possible to represent the buildings in virtual reality. Yesterday, architectural 3D modeling and rendering was a dream but today it is not just possible but also feasible. In fact, it is a reality and many architects and designers are making use of it.

3D and Architectural Design


Advantages of 3D Modeling and Rendering in Real Estate Business:

The real estate business is a skyrocketing and profit-generating business nowadays. With the utilization of proper tools, the business can help the realtors generate huge revenues within a short space of time. And the tool that is second to none to intrigue clientele, nowadays, is 3D modeling and rendering. Making use of 3D modeling and rendering software, realtors can produce realistic images of skyscrapers and buildings that are likely to compel clients. They can view realistic images and visualize their future homes. Let’s walk you through the advantages of 3D modeling and rendering in the real estate business.

Engaging Tool for Clients:

Whatever the product or service is, client-contentment is something that has the utmost precedence when it comes to business. In the real-estate business, a realtor has various options that he can take advantage of and conduct his business. When your objective is to take your clients through a futuristic real estate design that doesn’t exist yet or can’t be elucidated now but is likely to lure them, realistic 3D modeling and rendering come into play massively. 3D design reflects shape, color, style, and dimension which human beings instinctively rejoice. But the most important thing is that the customers can relate them with 3D design multiple times more than a diagram or blueprint as it will give them a touch of reality.

Precision in Drawings and Presentations:

When it comes to hand-drawn sketch and line drawing showing measurements of the dimension of each and every space, it is conducive and it gives an idea about the interior, exterior, and the overall building. But when it comes to 3D rendering, the effects and benefits of sketch and line drawing are very meager. 3D architectural rendering not only just produces realistic views but also ensures precise dimensions, stunning shapes, and everything required to portray a magnificent design perspective. In line drawing, you can only view numerical values but in 3D rendering, you can also visualize the space required for household items to fit in. You can visualize the area of the doorway and decide the right length and width of it to consider the size of your furniture, electronics, and other items. On top of that, it allows you to pick and choose colors, textures, styles, as well as shapes and tailor the space making the design likable to the clients.

An Easy Means of Calibration:

Unlike hand-drawing and line drawing, 3D architectural design can operate as a real guidepost for physical construction due to its photorealistic representations. Making use of this 3D design, you can not only visualize the space but also measure the dimension of any object installed in your home. The dimension of countertops, for example, you can mete out and know easily whether the slab you snapped up will fit. This 3D design is not just merely a visualization tool but also a design that you can utilize for troubleshooting your architectural design. For example, if you plan to remove a wall in your home to scale up space, you can design that in 3D software in advance to know whether it will create any issues. That will resist the extra hassle of using a sledgehammer and the fall of drywall dust on your dress. This is how you can hinder any unwanted damage and demolition of your home.

A Medium of Design Optimization:

Earlier, architects made blueprints before the construction of a building. They used to sketch the building design on blue paper drawing lines with a pencil, ruler, and protractor. In the case of any mistake, they erased that portion with rubber and fixed it. Later on, they commenced using plastic sheets to make the building designs in which they could overlay sketches on top of another. They sketched the piping and wiring diagram above an actual schematic of wall and room space which was innovative at that time. But nowadays, with the advent of 3D architectural modeling and rendering, these grueling and painstaking tasks are no more required. With some simple clicks of the mouse in the computer, 3D architectural drawings can be configured and revamped in real-time. All the dimensions connected with the tweaks will automatically get updated as well. Not only that, but you can also duplicate the designs to offer your clients two different versions of the designs.

A Cost-Effective Medium:

Unlike 2D blueprints and plastic sheets, 3D architectural design costs less. In 2D blueprints and plastic sheets, you have to purchase piles of paper and plastic sheets to sketch your architectural designs. And to carry out that, a designer kicks off sketching from the get-go and invests tons of time. Even after spending scads of time, he is bound to make errors and blunders. To fix them, he invests additional time and puts a grueling effort. Depending on the length of time and effort, he is paid and it is, generally, expensive. On the contrary, the expense in 3D architectural design banks highly on the investment of time. In 3D modeling and rendering, a well-versed designer can accomplish his designing task within a short space of time in a matter of some mouse clicks. He uses preset textures and fixtures and sets the dimension as per the instructions using the mouse which speeds up his work, thereby making the cost affordable.

Marketing-friendly Design:

Once the design of a 3D architecture is finished, the main focus shifts to promote the design for sale. And the key to compelling potential clients completely counts on the clients’ experience with the design. When it comes to the 2D blueprint, it is static and clients are unlikely to get intrigued by this type of sketch. They will find the blueprint unflattering and irritating as the sketch lacks spice to catch their attention. Contrarily, 3D rendering allows the properties to be presented in an appealing way as viewers or potential clients can view the buildings, interior, and exterior from an aerial perspective and from different angles along with the ambient lighting and furniture. Along with that, this design can also be presented as a part of slide-shows and video ads. This yields improved client experience and scales up the chances of selling real estate.

An Experience of Virtual Reality and Augmented Reality:

As time progresses, the techniques and tactics of marketing are changing. To survive in this competitive world, sophisticated technologies need to be used in various businesses including real estate businesses. Another fascinating way of beefing up the overall experience of 3D architectural drawing is introducing virtual reality and augmented reality. In virtual reality, you can make one of your clients step into the building look around the apartment and walk through each and every room of an apartment. He can view the dimension of space, feel how each room looks like and feel the atmosphere of every room even before buying the home.

Likewise, by making use of 3D rendering technology, a 3D rendering expert can model already existed objects such as furniture and decorative in a house or a space with augmented reality. He can demonstrate to his client how a finished house will look with his personal household articles. This will let him organize the space in his house and make up his mind whether he should buy the house. When a client is capable of interacting with a property deeply before he snaps up it, there is a high chance that he would buy the property as he has already sensed the ambiance of the house and has got the vibe of dwelling in the house.

3D modeling and rendering is one of the on-demand services offered by various graphic design companies. We are a graphic design company and 3D modeling and rendering are one of our sought-after services. Our 3D modeling services embody 3D architecture modeling, interior & exterior design, 3D product modeling, 3D props modeling, 3D mechanical parts modeling, 3D industrial modeling, etc. In the field of the real estate business, our hot 3D architectural modeling service has made a huge impact on our valued clients.

If you are involved with the real estate business and require a 3D architectural modeling service, you can put trust in us. We guarantee top-notch 3D service for your real estate so that you can mesmerize your clients. We are active round the clock and you can contact us as you need us. Visit our website and Facebook page for more details.